 LOGO
DESIGN FOR YOUR ONLINE BUSINESS
Its all about Branding your company, let us create your
new ID..
A logo is a symbol, name or trademark of a corporation
or organization. Your logo is the keystone of your business identity.
It will appear on your signs, business cards, stationery, T-shirts,
ads and other promotional material. In other words, it is critical
to your business to have a professional, outstanding logo that
accurately reflects you and your company.
 Logos
are important because people process an image in their mind more
easily than words alone. Therefore, a logo serves as the visual
stimulation that kickstarts an audience’s memory, leaving
a greater impact than words alone can achieve. It is the simplest
and most direct way to promote a business.
There are many choices that you will need to
consider when you are deciding on a logo that best fits the image
of your business, this is why you should never limit yourself
to one option. Innova Design will help you make these choices
and guide along the way while at the same time keeping true to
the image that your company wants to convey to its audience.
Your logo should be compatible with your image,
so depending on what type of corporation you are running, your
logo should be designed accordingly. So, for example, a travel
agency that specializes in extreme sports should have a colourful
and impacting logo, maybe with a bungee jumper as a symbol. This
way clients will easily recognize the company and know what it
stands for.
 
Mainly,
there are two types of logos:
Symbol Logos
A symbol uses an image or images that express
a real or non-figurative representation of a business. Because
a symbol alone is less direct than text, it leaves itself open
to a wider interpretation of what the business is about.
Text and Symbol Logos
 A brief amount of text, or sometimes just an
abbreviation, compliments the symbol and provides that extra bit
of clarity of what the business is about.
Not withstanding your preference, Innova Design
will be able to create both types of logos for you. We will be
there to aid you throughout the whole process until you are satisfied
with the new logo which will represent your company and that will
give you a unique corporate identity.
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